United Nations Strategic Plan for Forests 2017–2030
The agreement on the first-ever UN Strategic Plan for Forests was forged at a special session of the UN Forum on Forests held in January 2017 and provides an ambitious vision for global forests in 2030. The plan was adopted by the UN Economic and Social Council on 20 April 2017, and was subsequently adopted by the UN General Assembly on 27 April 2017.
The Strategic Plan features a set of six Global Forest Goals and 26 associated targets to be reached by 2030, which are voluntary and universal.
- It includes a target to increase forest area by 3% worldwide by 2030, signifying an increase of 120 million hectares, an area over twice the size of France.
- It builds on the vision of the 2030 Agenda and recognizes that real change requires decisive, collective action, within and beyond the UN System.
Communication & Outreach Strategy
The Strategy AIMS to …
- Raise awareness of forests and trees as being vital to life on earth and human well-being
- Promote sustainable forest management
- Raise awareness of the Global Forest Goals and encourage implementation of the UN Strategic Plan for Forests 2030
- Amplify communications from the forest community
- Member States
- UN system, CPF members and international and regional organizations
- Major groups and other stakeholders
- Influencers/opinion-makers/communication networks
- The public
MESSAGES – some principles
- Highlight action – efforts by all actors, including through voluntary national contributions;
- Support vision of the Strategic Plan, highlight forest contributions to the 2030 Agenda & the SDGs;
- Create connection – forests sustain the daily lives of people everywhere;
- Raise awareness of both threats to forests and benefitsof sustainably managing them;
- Create brand recognition of the Global Forest Goals;
- the Strategic Plan contains many such messages…